Group Sales Manager at La Bahia Hotel & Spa

La Bahia Hotel and Spa is seeking a proactive and innovative Group Sales Manager that will be responsible for soliciting and selling meetings, incentives, conferences and exhibitions while maximizing revenue opportunities across room blocks, event spaces, food & beverage and all hotel ancillary spend opportunities. This individual will work closely with the Director of Sales & Marketing to develop and execute strategic sales initiatives and partnerships to position La Bahia Hotel & Spa as the Monterey Bay destination for meetings and events.

This position has a start date of 6/1/2025.

RESPONSIBILITIES AND JOB DUTIES:

• Responsible for achieving quarterly/annual group sales revenue goals
• Accountable for proactively soliciting potential new accounts and lead opportunities by utilizing Knowland, Cvent, Amadeus, Opera and general market prospecting
• Develop and implement sales activities within market segment to achieve budgeted goal
• Win the site visit
• Maintain existing accounts and develop additional opportunities within existing accounts
• Follow-up on assigned sales leads in a timely manner
• Daily business review: presentation, participation and collaboration with team
• Possess key knowledge of the overall market, competitor’s strengths and weaknesses, economic trends, supply and demand
• Maintain good relations with counterparts at competing hotels
• Build and maintain rapport with customers throughout the sales process, effectively present hotel benefits and features based on customer needs
• Proficient in Amadeus and able to manage sales funnel
• Identify feeder markets for all segments of the business with integrated action plans.
• Persuasive communication and presentation skills
• Tarvel and trade show attendance is a requirement including pre & post trip reporting
• Anticipate and respond to all customer needs within a timely manner
• Live the brand and be an ambassador of the brand internally and externally

Interpersonal Communication Skills - Easily makes connections and builds relationships; maintains poise and an engaging, empathetic communication style based on natural warmth and enthusiasm; possesses a sincere appreciation for people and how they are each uniquely motivated; skilled in successful influence and persuasion of others by understanding how their individual needs and motivations link to hotels success.

Leadership – Motivates and inspires team, self-confident and extroverted, effectively engages and positively impacts others, team builder and organization developer, Enlists team’s support by using "selling" rather "telling".

Results-Oriented – Strong sense of urgency to goal achievement; responsibility for the achievement of results is shared and effectively delegated when necessary; understands and quickly reacts to adapt self and others to changing environment.

Professionalism - Approaches others in an authoritative but tactful manner; reacts well under pressure; able to work in a hectic environment at a faster-than-average pace with ease; accepts responsibility for own actions

ABOUT US:

Set against the stunning backdrop of Santa Cruz’s pristine coastline, La Bahia Resort & Spa is poised to become a premier destination for luxury hospitality and events. Our mission is to provide guests with unparalleled service, exquisite accommodations, and unforgettable experiences.